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Butlaroo

Built for bars & cafés

Pour faster, settle quicker, keep the regulars coming back.

Butlaroo is the ordering platform bars and cafés use to take the next round straight from the table, send orders to the bar without leaving the floor, and turn first-time guests into a regular crowd that walks in by name.

A bartender behind the taps of a neighbourhood bar, with a Butlaroo POS workstation on the counter.

Trusted by the world's leading hospitality brands

  • Loetje
  • Compass Group
  • Johan Cruijf Arena
  • Center Parcs
  • Happy Italy
  • Vermaat
  • Van der Valk
  • La Cubanita
  • Philips Stadion
  • Hutten Catering
  • Stach
  • Albron
  • Mooie Boules
  • Sea Palace Amsterdam
  • Down Town Gourmet Market
  • Aloha Wijk aan Zee
  • Essendi
  • Restaurant Company Europe
  • Poke Perfect
  • Salsa Shop
  • Novotel
  • Broodje Popov
  • The Butcher
  • Gourmet Market Central Station
  • Club Pellikaan
  • Ibis
  • Foodhall Arnhem
  • Crowne Plaza Amsterdam Zuid

Why bars & cafés are different

A bar is a flat white at nine. And a last round at one.

Same room, two completely different services. At nine it's a flat white, a croissant, a laptop in the window. At five it's a pint after work and a board of olives. At eleven it's the third round, the side of fries, the table that won't quite go home. The bar handles every one of those moments, and the team has to switch gears between them without dropping the warmth that brought the guest in in the first place.

Butlaroo is built for that exact reality. Guests scan a QR at the table or the terrace to order their next round without flagging anyone. Servers send orders from a handheld anywhere on the floor, with the bar display pacing every drink in the order it should land. The bill settles at the table with one tap, split any way the table likes. And a loyalty card built into the same checkout turns the laptop crowd at nine into the after-work crowd at five.

What changes when bars & cafés run on Butlaroo.

  • 01

    Clear the bar on the sunniest day of the year.

    On a packed terrace, the bottleneck is never the kitchen, it's catching the eye of a server. QR ordering at every table splits that bottleneck into as many parallel order points as you have seats, so guests order their next round whenever they're ready, in their own language, without waiting on a free hand. Drinks land at the bar display the second the basket closes.

    Current setup

    120orders / hour

    With Butlaroo

    240orders / hour
  • 02

    Lift the average tab by 22%, drinks to bar bites.

    The second round, the bowl of olives, the dessert nobody would have asked for: visual menus and gentle prompts nudge the small upsell at the right moment in the basket. Every table becomes its own upseller, in every language, without burdening a bartender who's already three deep at the taps. Operators see consistent tab lifts inside the first month, with the biggest jumps on the terrace and the late-night service.

    Current setup

    £20.00

    Average ticket

    With Butlaroo

    +18%

    £23.60

    Average ticket

  • 03

    Run a leaner floor without losing the warmth.

    When the QR and the kiosk do the order-taking, your team can do the part that actually matters: greet the regulars, pour a proper drink, recover the spill. Butlaroo handhelds let staff send orders and settle bills from anywhere in the room or on the terrace, so one server keeps a section warm instead of running laps to the POS.

    Current setup

    Staff on floor5
    Guests / hour60

    With Butlaroo

    Staff on floor3
    Guests / hour140
Niki Kolker, Hal 22

From a bar & café running on Butlaroo

Since we let groups order themselves during bowling via a QR code, the average spending is significantly higher.
Niki Kolker
Hal 22
Read the full story

Everything we offer.

Same platform, every channel and every module: kiosks, QR, POS, web, delivery marketplaces, kitchen display, payments, loyalty, and the AI menu on top.

01 / 03
Channels
How customers order
6 modules
Channels
QR Ordering
Scan. Order. Pay at table.
Scan to order
Read about QR Ordering →
Channels
Self-Order Kiosk
Self-service that actually sells.
Tap to order
Read about Self-Order Kiosk →
Channels
Point of sale
The staff channel. Counter, table, handhelds.
Table 4
Read about Point of sale →
Channels
Click & Collect
Order ahead. Walk out with it.
Read about Click & Collect →
Channels
Delivery
Your delivery. Your customers.
Read about Delivery →
Channels
Delivery Marketplaces
Uber, JustEatTakeaway. One menu.
JustEatTakeaway
UberEats
Read about Delivery Marketplaces →
02 / 03
Operations
How you run the floor
4 modules
Operations
Butlaroo Workstation
KDS. Pacing. Expediting.
Available
In preparation
Pizza Margherita
Cacio e Pepe
Read about Butlaroo Workstation →
Operations
Butlaroo Pay
Tap to pay. Built in.
Online checkout€42.00
Visa
Mastercard
Apple Pay
Google Pay
PayPal
iDEAL
Bancontact
Sofort
Payconiq
Maestro
Read about Butlaroo Pay →
Operations
POS Integrations
Oracle, Lightspeed, Aloha + 20 EU.
QR
Kiosk
Click & Collect
Delivery
Read about POS Integrations →
Operations
Enterprise
HQ → Region → Brand → Venue.
Read about Enterprise →
03 / 03
Intelligence
How you grow
4 modules
Intelligence
Butlaroo AI (Vivi)
In-menu chat. Basket-aware.
Vivi
Anything vegetarian?
Read about Butlaroo AI (Vivi) →
Intelligence
Butlaroo Stories
Reels for restaurants. With ROI.
House aperitivoAperol Spritz.Add to order
Read about Butlaroo Stories →
Intelligence
Butlaroo Loyalty
Loyalty that follows the guest.
Order complete
Flat white
Almond croissant
Earned
+45 points
Read about Butlaroo Loyalty →
Intelligence
Butlaroo Analytics
Why guests buy, not just what.
Open menu
0%
Open category
0%
Add product
0%
Place order
0%
Read about Butlaroo Analytics →

Questions bar & café owners ask.

  • How long does it take to roll Butlaroo out across our bar?

    Most bars and cafés are live on Butlaroo within two to four weeks. We start with one venue, train the floor and bar team in a single shift, and replicate the same setup across the rest of the group. There is no onboarding fee.

  • Do we keep our existing card terminal and POS hardware?

    Most likely, yes. Butlaroo runs on any tablet or mini-PC, integrates with the leading card terminals (Adyen, Stripe, SumUp and twenty more), and works with most existing receipt printers and bar displays. If you want to replace hardware, we will quote it separately, but it is never required.

  • Can the platform handle a sold-out terrace on the sunniest day of the year?

    Yes. Butlaroo is built for venues that take three hundred plus orders across an evening, with most of them landing inside a two-hour window. The bar display paces every drink and bar bite in the order it should land, with per-station logic so the cocktails don't stack while the taps run dry. The system has been stress-tested at festivals and stadiums during sold-out events.

  • What happens if the WiFi drops on the terrace mid-service?

    Handhelds and counter POS keep taking orders offline and sync the moment the connection comes back. Card terminals fall back to offline mode where the network allows. Guests do not see a difference, and you do not lose a check.

  • How do takeaway and click & collect orders flow into the bar?

    Coffee-to-go orders from your own click & collect site and bar bites from Uber Eats or Just Eat Takeaway land in the same bar display queue as your in-house tables. One menu, one queue. The team treats them like any other ticket, no separate screen behind the bar.

See what Butlaroo could mean for your bar or café.

Users
15M+
Venues
5K+
Orders
100M+